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Category Archives: Intellectual Property

Your Name, Your Brand – Why you should protect your most Valuable Business Asset

Intellectual PropertyBy Bayard Lawyers14 September 2016Leave a comment

Your brand is more than just your name or logo it’s your most valuable asset. Your brand is every aspect of how customers interact with your product or service. The look, feel, touch, color, sound—all of these components make up the brand and can be protected as intellectual property. That is why you should protect…

Startups Beware – Protecting your Intellectual Property is vital when starting a new business

Intellectual PropertyBy Bayard Lawyers6 December 2015Leave a comment

One of the most common queries we receive from new businesses is: “We have a great idea, we have secured the domain name and we are ready to launch our business…” What you need to remember is that before disclosing anything to potential business partners, suppliers or the public it is vital to protect your…

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